A sales letter is similar to a shop window, if the headline of your sales letter (or the name of the shop) doesn't strike a chord with the customer, they will very quickly leave. But it isn't just the headline, it's the presentation of the page, or with our shop example, the quality of the shop fitting, or how tidy the shop is.
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5 Questions a Good Sales Letter Should Answer
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- 5 Questions a Good Sales Letter Should Answer
- A sales letter is similar to a shop window, if the headline of your sales letter (or the name of...
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